Chapter 1 Summary

Chapter 1 Summary and Takeaways

• Use as many keywords in your auction title as you can, while ensuring it still makes sense so buyers can easily understand what you're offering
• Use a unique gallery image in conjunction with the Gallery Plus option to make your auction stand out in the category and search listings
• Use the "bait and hook" marketing technique in conjunction with effective cross promotion to increase page views to all your auction listings
• In all that you do, think like a buyer

Next: Chapter 2: Listing for Higher Profits

Subchapters:

Optimizing Your Auction Title
Make Your Auction Listing Stand Out
Cross Promotion
Bait and Hook (NOT bait and switch!)
Buying Traffic Through Pay-Per-Click Search Engines
Getting Listed in Search Engines
Chapter 1 Summary & Takeaways

Jump to another chapter:

Chapter 1: Driving Traffic to Your Auction Listing
Chapter 2: Listing for Higher Profits
Chapter 3: Does Any of this Stuff Work?
Chapter 4: eBay Stores
Chapter 5: Auction Management
Chapter 6: What to Sell on eBay
Chapter 7: Finding Products to Sell on eBay
Chapter 8: Mining eBay's Traffic
Chapter 9: HTML Tutorial
Chapter 10: Acting Like a PowerSeller
Chapter 11: Final Words